What is Business Relationship Management?
Business Relationship Management embodies a set of competencies, skills, and behaviors that foster productive, value-producing relationships. Its focus is to stimulate, surface, and shape business demand for a provider’s products and services. It ensures that the potential business value from those products and services is captured, optimized, and recognized. The BRM acts as a liaison between the business (customer) and the service provider (internal departments providing the business a service, such as IT, HR, or accounting). The BRM facilitates and improves the communication between both parties and helps to ensure value realization of the service provider’s products, services, or capabilities.
Watch our business relationship management webinar, "What's Next: From BA to BRM"
For example, an IT BRM may help IT demonstrate their value and relevance to the business and help the business prioritize projects, ensure projects align with the technology that maximizes return on investment, and ensure that the IT strategy supports the business strategy. To meet these needs, BRMs must have substantial knowledge both about the business and the technology to provide maximum benefit.
What is the BRMP Certification?
The BRMP® is the first level of certification for Business Relationship Managers. This certification is designed to provide those in a business relationship management role, or those looking to move into a BRM role, with the foundational knowledge they need to be successful in the role. The foundational knowledge is captured in the BRMBOK® (BRMP® Guide to the BRM Body of Knowledge). The BRMP training and certification program is a comprehensive foundation designed to provide a solid baseline level of knowledge regarding the BRM role.
Watermark Learning's BRMP course provides the key principles, techniques, tools and processes central to the BRM role and discipline. Unlike other certifications, you need no prior knowledge. To assimilate the vast amount of information needed to pass the BRMP exam, there is a mixture of lecture, discussion, exercises, and a practice exam during the course. Attendees will take the certification exam at the end of the course. Upon class enrollment, attendees will be eligible for a 50% discount off the price of BRM Institute Professional Membership.
Want to further your BRM skills? Take our Business Relationship Management Foundations course.
Why Choose Watermark Learning?
Watermark Learning is a BRM Institute® Endorsed Education Provider and stays very involved with BRM Institute to keep up-to-date on issues affecting the profession. Our students tell us again and again how happy they are with their experience at Watermark Learning, and we think you will be, too.
Learn more about why Watermark Learning is the best choice for your business relationship management training, coaching, and certification needs.